Proposal

A 30-day proof on one decision: enquiry routing

Prepared for Example Co. dealer network · 13 October 2026

Prepared byWes Fischer, Founder and CEO
Reference[Proposal number]
Valid until[Date, 30 days from issue]
StatusDraft for discussion
Proposal · enquiry routing

01The decision

Which site and team answers each new enquiry, and how fast.

“Every site sends us enquiries. We still have to work out by hand which ones need a person today and which site should take them.”
How a Head of Sales Operations might put it. Example wording, not a client quote.

02What we’ll test

PartFor this proof
RecordsWebsite enquiry form, CRM enquiry history, the daily stock list and site opening hours, 18 months
BaselineMedian minutes from enquiry to first reply, by site, for the 12 weeks before the test
TestRoute four weeks of enquiries with the new rules alongside the current process and compare reply time and the share answered by the right site
OwnerHead of Sales Operations, who will run the finished work

03What you receive at day 30

  1. The defined decision, with its baseline and the test
  2. A working proof on your records
  3. Results, limits and what it takes to run
  4. The documented decision logic, data record and workflow
  5. A recommendation: build, buy, change the process or stop
Proposal · enquiry routing

04The 30 days

WeekWhat happensYou see
1Access to the records; data checkpointA short note: can the decision be tested on these records?
2Rules drafted and tested on past enquiriesThe draft rules, in plain language
3The proof runs alongside the current processA daily comparison
4Results, limits and recommendationThe decision pack and a 60-minute readout

05What we need from you

06Who does the work

PersonRoleTime
Wes FischerFounder and CEO. Leads the engagement and the readoutEach week
[Delivery lead]Builds the proof and the documentationMost days
[Data engineer, if needed]Access and data checkpointWeek 1

Each bracketed role is named here before you sign.

Proposal · enquiry routing

07Fee and payment

The fixed fee for this scope and the payment milestones are set in this section after scoping. [Fee and milestones]

You can stop at day 30. The proof is a complete purchase in itself. Any production build is scoped and agreed separately.

08Assumptions and limits

09Next step

Confirm the decision in section 01 and the named owner. We then send the scope and start week 1.

Accepted for Example Co. dealer networkName, role and date
For NTWRK PTY LTDWes Fischer, Founder and CEO · date